Blog Archive August 2010

Do Hotel brands deliver the most complete brand experience?

Submitted by Simon Landi on 31 August 2010

Entrance to Hillside Su - a taste of things to comeI recently returned home from a fantastic holiday in Turkey, where the weather was perfect, the people were very interesting and the Hotel was amazing.

If ever you get a chance to visit the Hillside Su Hotel  in Antalya do!

But being the consumate marketeer (yeah right!), I did happen to notice the way in which the Hotel branded itself – and executed it to perfection – across it’s entire product portfolio. And i couldn’t help but think how much fun the management, the marketing team and their creative agency had developing and executing the Hillside Su brand.

Introducing Greg…

Submitted by Greg Czerkies on 13 August 2010

Access has gained a new addition to the Account Management team – me!

My name is Greg and I am a second year student of Advertising Management and Brand Management course at Manchester Metropolitan University. However, a few months ago, I was offered a 12-month placement role as an Account Executive, here at Access Advertising.

I’m Back!! - The return of Suzi…

Submitted by Suzanne Middlehurst on 10 August 2010

After my successful placement year at Access I’ve been invited back to be a full-time permanent member of staff. It’s great to be welcomed back to the team  – it feels like I never left.

My four year degree in Management at UCLAN offered the opportunity to take a 12month paid placement. I wanted to gain as much relevant industry experience as I could and make sure my employment prospects were as high as possible, and started my placement with Access just over two years ago. I learnt so much during that year, gaining valuable experience and building up new skills. After my placement I returned to university to complete the final year of my degree; it was tough and a lot of hard work (never again!) but I made it through and came out the other end with a sparkling 2.1.

Access Teams up with The Roundhouse to work on Turning Point Festival

Submitted by Billy Bamford on 3 August 2010

The Roundhouse Camden. An Iconic Venue

The Roundhouse in Camden holds almost legendary status as a cultural and historical melting pot, most famously known as a music and performing arts venue. To name but a few, it plays host to the iTunes Festival, Electric Proms and recently solo greats such as Smoky Robinson and  Bob Dylan (of which I was lucky enough to get a ticket). However it isn’t just a venue, it’s a charity that prides itself on its strong youth focus with its doors open to 11-25 year olds who are free to use and encourage the learning of TV, Radio , Music and Media Production in any of the 24 state of the art studios that reside underneath the iconic, acoustically prolific upper performing space.

A User Friendly Approach to Designing for the Web

Submitted by Billy Bamford on 2 August 2010

A Brief History of Web Design & Usability

In the early days of designing and building websites there were very few conventions to follow; everything was new, exciting and uncharted. Elements that we are now familiar with on the web, like search boxes, buttons, headings, navigation, layouts and logo positions were often interpreted & presented in a wide variety of new styles, some good, some not so good- standards had yet to be set. The web was a difficult place to find your way around; a dark room full of unknown signs, signals and doorways.

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