Posts Tagged ‘Collaboration’

It’s the unavoidable catch 22. Finances are tight so the last thing you want to do is spend more, but people still need to know about your products and services. The secret to surviving any budget crisis is not to stop spending altogether, but to spend smarter. Find new ways to communicate with your audience and your campaign will pay for itself. We’ve pulled together a few tips that will stretch your imagination, not your budget.

Join the digital revolution…

Online advertising is the most accountable medium available. Once you’ve got a great campaign idea, replicate it across the formats that are most relevant to your consumers and use the marketing intelligence it provides to build your brand.

Poke, Blog and Tweet…

Make use of the vast array of social media platforms to get your message across. Create your own Facebook page, start your own tweets on Twitter or run a regular blog to tell people about your brand. It’s a quick and easy way to get free publicity.

Access Twitter Page

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This morning, under the careful choreography of Kirstie, we finally revealed the relationship we have forged with our local secondary school, Stretford High School, and in particular their Year 10 ICT students – under the watchful eye of Chris Grey, their teacher – or ’sir’ to you and me!

Access / Stretford High School Partnership In Action

It’s an idea we dreamed up with our pr gurus Sian and Rachel at Cuban 8, following successfully reaching our 10 year milestone earlier this year – yes Access is 10 years old!

Please see our press release for full details on this initiative.

We fully intend to harness this relationship and do so responsibly over the coming years. We have already seen the extent to which is will be valuable to both organisations – we even used the school recently as a backdrop to a shoot for a client’s press campaign (but we can’t let you see it just yet)! We’ll keep you posted on this collaboration as it develops…