Social Marketing

Changing attitudes and behaviour – the holy grail for marketers across the world. With pressure on the public sector to achieve long-term change for the social and economic well-being of the nation, Access is often drafted in to help. The agency’s experience in helping to change behaviours and attitudes covers topics from domestic violence to breastfeeding, public health inequality to smoking.

NHS Cumbria, Smokefree Northwest, Department of Health, Welsh Assembly Government and Office of Fair Trading have all used Access to engage both with their public directly but also through community bodies, charities, housing associations, local government and NGOs.

As members of the National Centre for Social Marketing, Access is privy to the latest research and case studies from around the world - insights that have led to unprecedented results.