Well what can I say. There are not enough adverts out there anymore that make you chuckle out loud, but for me Aldi's efforts definitely struck a chord.
Humour is always a great way to connect with an audience, doing it right means not only engaging the viewer but ensuring they remember your product, and I think Aldi has managed to do this perfectly.
...I was never one to disagree with the power of social media, nor was I one to advocate it. As a recent graduate my usage of Facebook, YouTube and Twitter was only limited to the ‘social’ side of social media – uploading regrettable pictures, watching an endless amount of videos and following the cast of Made in Chelsea. But as the newest member of...
I'm very proud to say that this year's digital Christmas card from Access features my photography of local landmarks around Old Trafford and Salford Quays.
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