Not really. But perhaps you'd be forgiven for thinking he has.
As you may or may not have heard, Google has announced changes to its privacy ‘agreements’ which will create a single, unified policy across all of its products. This has caused a bit of a stir in some circles (see what I did there with the Google+ thing), as Google will now be tracking users...
Well what can I say. There are not enough adverts out there anymore that make you chuckle out loud, but for me Aldi's efforts definitely struck a chord.
Humour is always a great way to connect with an audience, doing it right means not only engaging the viewer but ensuring they remember your product, and I think Aldi has managed to do this perfectly.
...I was never one to disagree with the power of social media, nor was I one to advocate it. As a recent graduate my usage of Facebook, YouTube and Twitter was only limited to the ‘social’ side of social media – uploading regrettable pictures, watching an endless amount of videos and following the cast of Made in Chelsea. But as the newest member of...
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