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Social Media - Are you monitoring effectively?

We’re all at it, blogging, tweeting, google+-ing pinterest-ing, instagram-ing - the list goes on and by now we have all (I hope), come to the realisation that social media is an essential marketing tool for business.  Not only does it help establish credibility but helps you position you/your company as an influencer and an expert in your field.

Nyree Hughes
PR & Social Media Manager

What can you do in six seconds?

Vine logoOur favourite micro-movie maker Vine, this week updated the app with a few new features.

The service can now support front-facing cameras and allows you to switch angles mid-creation.  Not only this, but you can also add @ id’s by tapping the mention button when publishing the post.  People search has also been updated, making it easier to find your Twitter buds.

This is all lovely, you may think, but how can a 6-second video help me and my business?   Vine has great potential for business, even those in the B2B field.  Getting started with Vine for B2B can be a bit challenging, but keep the following questions in mind…

Nyree Hughes
PR & Social Media Manager

New Google Analytics Features To Take Advantage Of

New Google Analytics Features to Take Advantage Of

My beloved Aston Villa are in desperate need of improvement (one win in 2 months). Sadly, I’m not sure that this is going to happen. However, a company that has made improvements is Google, who’ve introduced some exciting new features to help with our daily reporting and data collecting needs.

To make sure that your campaigns are delivering the best results, you will need to ensure that you’re taking advantage of the following new tools.

Anthony Neate
Digital Campaign Manager

Access Mobile Marketing Round Up

As Mark Hope, our Digital Director, said in our recent mobile marketing seminar ‘every year since 2009 has been the year of the mobile’. But only now are we ready to take full advantage of the considerable value it offers marketers.

So, hot on the heels of the successful mobile marketing seminar we ran in January, we felt that a round-up of all things mobile would make perfect sense for our February Round Up.

Simon Landi
Managing Director

The future is now...

The future is now

We're well into the New Year by now and I don’t know about you, but I have been overwhelmed by the number of people talking about this year's trends across PR, Social Media and the Digital Marketing world.

So, after some time reading, listening and digesting, along with a little help from Don’t Panic’s Insight 13 event last week,  here are just a few of the things, in no particular order that could and should be big in PR and Social Media in 2013…

Nyree Hughes
PR & Social Media Manager
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